Pioneer of Swiss Graphic Design

This illustrated essay traces the history of one of the leading exponents of “Swiss Graphic Design ” in the 1950s and 1960s. Josef Müller-Brockmann’s posters have become world famous for their ability to convey information with great visual tension, a sense of drama, and an extreme economy of means. He created a body of work in which timeless principles of visual communication are inscribed. In addition to the posters, the image part presents examples of logotypes, appearances, and exhibitions as well as numerous lesser-known works in chronological order.

Lars Müller, born 1955 in Oslo, lives and works in Switzerland since 1963. After his learning years as graphic designer and his studies in the United States and the Netherlands, he founded the Atelier Lars Müller, which focuses on visual communication and design. 1996 he became partner of Integral Concept, an international connection of artists of interdisciplinary competences with offices in Paris, Milano, Zurich, Berlin and Montreal. Since 1983 he works as a book publishers on the topics typography, design, art, photography and architecture. A couple of years later he began teaching at different universities in Switzerland, Europe and in the USA as assistant professor, for example at the Harvard University Graduate School of Design.